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	<title>buzz et cie. [buzz, marketing viral, advergame, e-commerce, street marketing, vidéo, pub...] &#187; Disney</title>
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		<title>Ratatouille sur HBO, une grande idée pour une petite souris&#8230;</title>
		<link>http://www.buzzetcie.com/ratatouille-sur-hbo-une-grande-idee-pour-une-petite-souris/</link>
		<comments>http://www.buzzetcie.com/ratatouille-sur-hbo-une-grande-idee-pour-une-petite-souris/#comments</comments>
		<pubDate>Fri, 30 Oct 2009 09:04:15 +0000</pubDate>
		<dc:creator>olivier</dc:creator>
				<category><![CDATA[marketing alternatif]]></category>
		<category><![CDATA[cinéma]]></category>
		<category><![CDATA[Disney]]></category>
		<category><![CDATA[guerilla]]></category>
		<category><![CDATA[JWT]]></category>
		<category><![CDATA[street marketing]]></category>

		<guid isPermaLink="false">http://www.buzzetcie.com/?p=2070</guid>
		<description><![CDATA[Excellente idée de la part de JWT Montevideo (Uruguay) pour annoncer le passage du dessin animé Ratatouille sur HBO.
Une idée simple, pertinente qui ne passera pas inaperçu malgré sa petite taille. J&#8217;adore !

via : La Revue du Marketing Alternatif &#38; Je Dblogk

	tags : cinéma, Disney, guerilla, JWT, marketing alternatif, street marketing

	Article(s) sur le même sujet
	
	Extrême [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-size: 11pt;">Excellente idée de la part de <a style="font-size: 11pt;" href="http://www.jwt.com.uy/" target="_blank"><strong>JWT Montevideo</strong></a> (Uruguay) pour annoncer le passage du dessin animé <a style="font-size: 11pt;" href="http://www2.disney.fr/FilmsDisney/ratatouille/" target="_blank"><strong>Ratatouille</strong></a> sur <a style="font-size: 11pt;" href="http://www.hbo.com/" target="_blank"><strong>HBO</strong></a>.</span></p>
<p>Une idée simple, pertinente qui ne passera pas inaperçu malgré sa petite taille. J&#8217;adore !</p>
<p><img class="aligncenter size-full wp-image-2069" title="Ratatouille sur HBO..." src="http://www.buzzetcie.com/wp-content/uploads/2009/10/29-hbo-ratatouille.jpg" alt="Ratatouille sur HBO..." width="500" height="500" /></p>
<div><strong>via :</strong> <a href="http://larevuedumarketing.free.fr/?p=547" target="_blank">La Revue du Marketing Alternatif</a> &amp; <a href="http://jedblogk.blogspot.com/2009/10/cela-sappelle-passer-par-un-trou-de.html" target="_blank">Je Dblogk</a></div>

	<strong>tags : </strong><a href="http://www.buzzetcie.com/tag/cinema/" title="cinéma" rel="tag">cinéma</a>, <a href="http://www.buzzetcie.com/tag/disney/" title="Disney" rel="tag">Disney</a>, <a href="http://www.buzzetcie.com/tag/guerilla/" title="guerilla" rel="tag">guerilla</a>, <a href="http://www.buzzetcie.com/tag/jwt/" title="JWT" rel="tag">JWT</a>, <a href="http://www.buzzetcie.com/category/marketing-alternatif/" title="marketing alternatif" rel="tag">marketing alternatif</a>, <a href="http://www.buzzetcie.com/tag/street-marketing/" title="street marketing" rel="tag">street marketing</a><br />

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</ul>

]]></content:encoded>
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		<title>Star Wars Weekends</title>
		<link>http://www.buzzetcie.com/star-wars-weekends/</link>
		<comments>http://www.buzzetcie.com/star-wars-weekends/#comments</comments>
		<pubDate>Fri, 08 May 2009 14:50:33 +0000</pubDate>
		<dc:creator>olivier</dc:creator>
				<category><![CDATA[campagne offline]]></category>
		<category><![CDATA[Disney]]></category>
		<category><![CDATA[Star Wars]]></category>

		<guid isPermaLink="false">http://www.buzzetcie.com/?p=1470</guid>
		<description><![CDATA[Comme chaque année le parc Disney&#8217;s Hollywood Studios organise un week-end spécial Star War.
Ce qui nous donne droit à  une très belle campagne, même si je préfère largement les campagnes des années précédentes, avec un gros coup de cœur pour celle de 2007.
[ Star Wars Weekends 2009 ]

[ Star Wars Weekends 2007 ]
(+) agrandir l&#8217;image(+) [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-size: 13pt;">Comme chaque année le parc <a style="font-size: 13pt;" href="http://disneyworld.disney.go.com/parks/hollywood-studios/special-events/star-wars-weekend/" target="_blank">Disney&#8217;s Hollywood Studios</a> organise un <strong>week-end spécial Star War</strong>.</span></p>
<p>Ce qui nous donne droit à  une très belle campagne, même si je préfère largement les campagnes des années précédentes, avec un gros coup de <strong>cœur pour celle de 2007</strong>.</p>
<p>[ Star Wars Weekends <strong>2009</strong> ]</p>
<p><img class="aligncenter size-full wp-image-1468" title="Star Wars Weekends 2009" src="http://www.buzzetcie.com/wp-content/uploads/2009/05/03-star-wars-weekends-2009.jpg" alt="Star Wars Weekends 2009" width="500" height="625" /><img class="aligncenter size-full wp-image-1469" title="Star Wars Weekends 2009" src="http://www.buzzetcie.com/wp-content/uploads/2009/05/04-star-wars-weekends-2009.jpg" alt="Star Wars Weekends 2009" width="500" height="625" /><img class="aligncenter size-full wp-image-1467" title="Star Wars Weekends 2009" src="http://www.buzzetcie.com/wp-content/uploads/2009/05/02-star-wars-weekends-2009.jpg" alt="Star Wars Weekends 2009" width="500" height="405" /><br />
[ Star Wars Weekends <strong>2007</strong> ]</p>
<p><a title="Star Wars Weekends 2007" rel="lightbox" href="http://farm4.static.flickr.com/3140/3512675234_6363a509d2_o.jpg"><img class="aligncenter size-full wp-image-1464" title="Star Wars Weekends 2007" src="http://www.buzzetcie.com/wp-content/uploads/2009/05/04-star-wars-weekends-2007.jpg" alt="Star Wars Weekends 2007" width="500" height="345" /><span style="font-size: 8pt;">(+) agrandir l&#8217;image</span></a><a title="Star Wars Weekends 2007" rel="lightbox" href="http://farm4.static.flickr.com/3407/3512675114_33382e1d0d_o.jpg"><img class="aligncenter size-full wp-image-1461" title="Star Wars Weekends 2007" src="http://www.buzzetcie.com/wp-content/uploads/2009/05/01-star-wars-weekends-2007.jpg" alt="Star Wars Weekends 2007" width="500" height="345" /><span style="font-size: 8pt;">(+) agrandir l&#8217;image</span></a><a title="Star Wars Weekends 2007" rel="lightbox" href="http://farm4.static.flickr.com/3385/3511868951_ac22f99fac_o.jpg"><img class="aligncenter size-full wp-image-1462" title="Star Wars Weekends 2007" src="http://www.buzzetcie.com/wp-content/uploads/2009/05/02-star-wars-weekends-2007.jpg" alt="Star Wars Weekends 2007" width="500" height="345" /><span style="font-size: 8pt;">(+) agrandir l&#8217;image</span></a><a title="Star Wars Weekends 2007" rel="lightbox" href="http://farm4.static.flickr.com/3591/3511868845_a1eb5505ae_o.jpg"><img class="aligncenter size-full wp-image-1463" title="Star Wars Weekends 2007" src="http://www.buzzetcie.com/wp-content/uploads/2009/05/03-star-wars-weekends-2007.jpg" alt="Star Wars Weekends 2007" width="500" height="346" /><span style="font-size: 8pt;">(+) agrandir l&#8217;image</span></a><a title="Star Wars Weekends 2007" rel="lightbox" href="http://farm4.static.flickr.com/3571/3511869035_d2e1429ef4_o.jpg"><img class="aligncenter size-full wp-image-1465" title="Star Wars Weekends 2007" src="http://www.buzzetcie.com/wp-content/uploads/2009/05/05-star-wars-weekends-2007.jpg" alt="Star Wars Weekends 2007" width="500" height="345" /><span style="font-size: 8pt;">(+) agrandir l&#8217;image</span></a></p>
<p>[ Star Wars Weekends <strong>2006</strong> ]</p>
<p><a title="Star Wars Weekends 2006" rel="lightbox" href="http://farm4.static.flickr.com/3604/3511866191_c613834c56_o.jpg"><img class="aligncenter size-full wp-image-1457" title="Star Wars Weekends 2006" src="http://www.buzzetcie.com/wp-content/uploads/2009/05/01-star-wars-weekends-2006.jpg" alt="Star Wars Weekends 2006" width="500" height="347" /><span style="font-size: 8pt;">(+) agrandir l&#8217;image</span></a><a title="Star Wars Weekends 2006" rel="lightbox" href="http://farm4.static.flickr.com/3314/3511866253_8f3ccc3a3a_o.jpg"><img class="aligncenter size-full wp-image-1459" title="Star Wars Weekends 2006" src="http://www.buzzetcie.com/wp-content/uploads/2009/05/03-star-wars-weekends-2006.jpg" alt="Star Wars Weekends 2006" width="500" height="344" /><span style="font-size: 8pt;">(+) agrandir l&#8217;image</span></a><a title="Star Wars Weekends 2006" rel="lightbox" href="http://farm4.static.flickr.com/3336/3511866217_be26641cd7_o.jpg"><img class="aligncenter size-full wp-image-1458" title="Star Wars Weekends 2006" src="http://www.buzzetcie.com/wp-content/uploads/2009/05/02-star-wars-weekends-2006.jpg" alt="Star Wars Weekends 2006" width="500" height="402" /><span style="font-size: 8pt;">(+) agrandir l&#8217;image</span></a><a title="Star Wars Weekends 2006" rel="lightbox" href="http://farm4.static.flickr.com/3385/3511866289_24c07efe04_o.jpg"><img class="aligncenter size-full wp-image-1460" title="Star Wars Weekends 2006" src="http://www.buzzetcie.com/wp-content/uploads/2009/05/04-star-wars-weekends-2006.jpg" alt="Star Wars Weekends 2006" width="500" height="342" /><span style="font-size: 8pt;">(+) agrandir l&#8217;image</span></a></p>
<div><strong>via :</strong> <a href="http://www.adverbrain.com/1081-disney-et-star-wars-une-campagne-de-prints-dexception" target="_blank">adverbrain</a></div>

	<strong>tags : </strong><a href="http://www.buzzetcie.com/category/campagne-offline/" title="campagne offline" rel="tag">campagne offline</a>, <a href="http://www.buzzetcie.com/tag/disney/" title="Disney" rel="tag">Disney</a>, <a href="http://www.buzzetcie.com/tag/star-wars/" title="Star Wars" rel="tag">Star Wars</a><br />

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</ul>

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